Making your business better
Business Transformation
Change for the better

If you have come to the realisation that some part of your business needs to be undergo fundamental change, and you require business transformation services, bear in mind that the overwhelming majority of business transformation projects fail. You may already know that it’s a long term plan to build a sustainable and responsive business. One that is able, not just to grapple with the scale and daunting pace of change, but also to contend with and increase business and brand power not just now, but at an ever increasing rate in the future. You also need to know that when searching for business transformation services, that you need more than a provider or just project managers, you need partners. People who will be invested and interested in impacts on your whole business and who will consider every aspect that will be touched on or that is dependent on the business transformation services we provide. We provide solutions that are holistic, in-depth and complete.

Projects are not easy and we do not expect them to be. We value and respect the investment you will be making and are determined that you will meet the objectives set out. Your business is different, as are your challenges, and you need a consultancy that acknowledges and embraces that your business is unique and approaches challenges with that view.

Transformation X

Leaders understand that transformation is an investment in your people, processes and technology and in the future and aspirations of your business. Businesses are beginning to realise, therefore, that transformation is necessary and indispensable, not a nice to have. Complexity, volatility and speed of changing customer tastes and expectations means that formulating a transformation solution, ideally across the spectrum of your business is not a choice so much as an urgent service to your business and its stakeholders. All business goals boil down to winning, thriving, driving in business. Transformation gives your business the capability to confidently perform and keep doing so.

Iconify Y

Understandably, given the rate and prevalence of failed projects, beset by ever increasing issues, many leaders are at a loss about where to turn for the help they need with business transformation services. We can understand this and are happy to walk you through how we could help you and manage these types of risks, having delivered several successful transformation programmes in several sectors

We recognise that successful approaches to transformation depend upon and are led by your business’ values and ideals. Consequently, we do not advocate or seek to implement myopic strategies, bringing instead long term lenses to potential solutions.

Effective transformation mandates strong, multidisciplinary teams like ours who take a holistic view. We come alongside your teams, with proven skills in programme/project management and who understand the challenges of Change Management and how to overcome them.

For all or some of the following – changing your business model or architecture, tech and digital, operations and structure, or realising operating model efficiency – all change should be solutions based. Embark on your change journey with us, explore our business transformation services and starting even from the discovery process, we’ll strive for true transformation. Transformation that elevates, propels and compels, for a more responsive, powerful business that lives and promotes its desirability and difference consistently and authentically.

Stakeholder management and people management are key for us in deivering successful business transformation services to our clients.  Adjusting the expectations of stakeholders, reducing resistance and winning trust, gaining and enabling participation and co-creation are the fundamentals, we believe, of successful change management. This is a point of difference with us. We are real people who like and sympathise with people. We have had lots of experience managing change and we are mindful that it affects people, their peace of minds and their productivity. We never lose sight of this and this does differentiate our Change Management Practice.  Purpose, practice and process – how well these work are linked to people. People are central, pivotal and vital. How well we influence external people is totally dependent on how much we move internal people. This way you can keep control, from purpose to process.

We provide extensive project and programme management services, with experienced practitioners and can work as part of an inhouse framework under certain circumstances.

Stakeholder engagement, sponsorship and sign off being so crucial to a project, we ensure there is clarity on governance structure, roles and responsibilities from the outset of the programme. Transparency and control are critical to progress and success and we work with you to work out this through the PMO structure as early as possible in the project.

Transformation projects are naturally fully of risks, most of which can be anticipated at the outset and others as the project unfolds. We are experienced in running transformation projects under risk management controls and frameworks for mitigation, through a Project Management Office as well as understanding interim risks to the brand health, in the case of phased rollouts, for example.

Business consulting at Iconify is always approached with brand imperatives at the forefront of considerations in helping leaders plot a strategy.  That is how we ensure the safekeeping of your values and ideals as we go with you from purpose to process.

It all matters – your people, set practices, operational and functional process, tools, your culture, training – no elements are overlooked in articulating the change your business needs to thrive again. We align your brand strategy to your business strategy and then align that with the transformation strategy to ensure that there is continuity and internal consistency through all potential outcomes.

Many weaknesses and faultlines in operational models are to do with integration. Either there is little to zero integration in areas where this would be of benefit by creating efficiencies and transparencies. Or the integration is poorly executed, poorly supported and does not add the requisite value. There is also the element of enabling collaboration and we work with you to identify where, when and how, to uncover the best ways of working and the tools that support that.

The magnitude of analyses in all spheres on a myriad of consideration on a transformation programme is immense but the analysis does underpin the quality of the solutions proposed as well as the quality of what is implemented. It makes sense to spend the time, do the research and test the data, the sources and look with fresh eyes at how processes flow and integration points, and what determines these.

Where issues have been identified, we will conduct root cause analyses but we then apply brand values lenses to strategies for transformation, to  remediate the causes and drivers of these issues, gaps in systems, the procedures and support procedures that will need to be tightened and future proofed, through adopting innovative technology, wherever possible.

The prevailing business and technological environment is one of constant change and expectations. This requires businesses to innovate, identify and adopt technology ahead of the curve, in order to thrive.  Digital Transformation is one key area where there is absolutely germane.

The speed of change and the plethora of technologies available and the fact that your competitors are adopting them, really changes the competitive landscape and makes it important to identify the areas of greatest priority and urgency to adopt digital transformation. We can help you investigate the best available options available to be not just in the game but holding your own.

So we’ve done it reinvented the wheel and some roads – now what?

Well, we put it to the test in real time.

Operational Readiness allows us to map the processes and defined functioned flows to a timeline and test the process designs against the timelines, with full integration across the business and IT estate, with all involved parties. This stage complex, with potential for chaos and so is about the planning for this and ensuring all possible prerequisites across the whole piece are in place. This is a key tool in our risk management strategy.

Embedding transformation is dependent on clear, proven and integrated target operating models and we have experience of doing that at large and complex organisations for mission critical functions.

Iconify strive to align your brand efforts with your purpose and your brand strategy with your business and transformation strategy, and deliver innovative Target Operating Models.

Ops Models  matters because this where we work with you to consider and review how your People, Processes and Practice  and your tools and technology overlap,  integrate and collaborate. We aim to build out improvements or change the flow of information as part of the transformation, and map out operations integration through process, automation and innovation. Your business’ full business will be designed along functional and logical lines, integrations and hand offs mapped and appropriately annotated, to several different levels of decomposition.

Contact us now to plan out your Target Ops Model formulation and discuss dependent and ancillary processes like Ops Readiness, Testing and Training

Transformation projects give rise to a plethora of tools, platforms and software, but how can you be sure that the tools and platforms adopted are the right ones to provide the support required by each line of business? We will be driven by the fundamental purpose of your business, the promise of your brand and the strategic pillars running through those to the business case for the transformation.

We take the time to really get to know your business and understand its unique language and the terminologies and dialects, used in common or in different business lines to harmonise our understanding.

Understanding the drivers of the change and developing a functional view of your processes and the points of ntegtation, allows us to recommend the functionalities a tool will need and run proof of concepts to choose them or build them, dependent on what is required.

Our strong People orientation is evident in our framework for transformation implementation. Training and knowledge transfer is crucial to this. The training phase therefore ensures that the different categories and levels of users  are appropriately trained and given  access and credentials to the tools they need. As part of this process, coordination of the knowledge trasfer required for new processes, tools and platforms is completed.

This where the rubber hits the road. We do all the necessary risk management and assurance processes  to ensure that the business has adopted the elements of the transformation – the new operating models, changed operations and restructured organisations and updated business architecture.

We ensure there is a feedback loop and incident process during the initial live process or pilot to capture issues and uncover any still existing gaps in knowledge or process or integration issues.

A highly collaborative phase of the transformation process and rightly so, this is where all value chain stakeholders can begin the business as usual use of the transformed elements.

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